Business Details
36 Years
experience
Your Trusted Partner for Creative Brand Experiences
Van Den Berg Design Team has spent over three decades crafting innovative live and digital brand experiences that connect organisations with their audiences. Our multidisciplinary team of strategists, designers, and producers specialises in creating immersive activations that blend physical and digital elements to deliver measurable impact. With offices in Sydney, Melbourne, Brisbane, and Singapore, we collaborate with respected brands to develop tailored solutions aligned with business objectives. Our approach is built on 11 foundational pillars that ensure every experience fosters connection, drives transformation, and creates lasting brand advocacy.We combine creative excellence with strategic precision, delivering over 4,000 successful experiences for more than 850 partners globally. Our expertise spans brand activations, roadshows, virtual galleries, and data-driven creative strategies that maximise audience engagement. As industry pioneers, we continue to push boundaries through cutting-edge technologies like augmented reality and photogrammetry while maintaining a commitment to cultural sensitivity and community connection.
Services
Strategy and Creative Development
Creative Experiences
Brand Activations
Digital Experiences
Roadshows and Pop-ups
Event Design
Virtual Reality Solutions
Consumer Insights
Performance Strategy
Details
- Year established: 1990
Highlights and features
- 35 years of experience creating award-winning brand experiences
- Global team of specialist strategists and creative producers
- Proven 11-pillar approach to experience design
- 850+ successful brand partnerships across industries
- Integration of emerging technologies with traditional activations
Services
Brand Activations
Our brand activations create immersive experiences that connect audiences with brands through physical and digital touchpoints. We design custom solutions that align with brand messaging while delivering measurable engagement metrics. Our team combines creative design with strategic planning to ensure each activation achieves business objectives.
Digital Experiences
We develop cutting-edge digital experiences using augmented reality, virtual reality, and photogrammetry technologies. Our digital solutions enhance audience engagement through interactive content that complements physical activations. Each project integrates user experience design principles to ensure seamless navigation and impactful delivery.
Event Design
Our event design services create memorable brand experiences through spatial design and sensory elements. We combine creative vision with operational strategy to deliver events that align with brand values and audience expectations. Each design incorporates our 11-pillar framework to ensure lasting impact.
Roadshows
We design and execute touring brand experiences that bring products and services directly to target audiences. Our roadshow solutions include vehicle fleets, pop-up installations, and staff training programs. Each campaign is strategically planned to maximise reach and engagement across multiple locations.
Creative Strategy
Our creative strategy services develop insight-driven concepts that align with business objectives and audience needs. We combine market research with creative ideation to produce innovative solutions that deliver measurable outcomes. Each strategy includes performance metrics and evaluation frameworks.
People
Dominic Le Roy
Owner & Creative Director
With over 30 years in the industry, Dominic leads creative direction ensuring every project embodies our core design principles and client objectives.
Adam Mortimer
Head of Brand & Strategy
Adam oversees strategic development, combining market insights with creative vision to deliver brand experiences that achieve measurable business outcomes.
Michael Ha
Design Manager
Michael leads our design team, ensuring creative excellence across all projects while maintaining alignment with brand identities and client requirements.
Elizabeth Gialouris
Financial Controller
Elizabeth manages financial operations, ensuring project budgets align with client expectations while maintaining organisational financial health.
Laura Mason
Marketing Coordinator
Laura coordinates marketing initiatives that showcase our capabilities and share our success stories with potential clients and industry partners.
Questions
What services does Van Den Berg Design Team offer?
We specialise in brand activations, event design, digital experiences, roadshows, virtual reality solutions, and strategic creative development for global clients.
How does Van Den Berg Design Team approach experience design?
Our 11-pillar framework ensures every project delivers connection, transformation, and measurable impact through a blend of live and digital elements.
Where does Van Den Berg Design Team operate?
We have offices in Sydney, Melbourne, Brisbane, and Singapore, serving clients Australia-wide and internationally.
What industries does Van Den Berg Design Team work with?
We collaborate across sectors including automotive, technology, cultural institutions, and corporate brands to deliver tailored experiences.
Reviews (1)
Jaime Li
Jan 09, 2016
Report
Professional. Quick turnaround and genuine. Definitely looking forward to working with the team again
