Business Details
Award-Winning Digital Marketing Agency in Australia
Rocket Agency is an award-winning full-service digital marketing agency with over 50 specialists dedicated to driving client growth through digital channels and high-performing creative. Established with a commitment to technical brilliance, marketing expertise, and business acumen, we focus on building true partnerships with clients. Our team of strategists, designers, and specialists in SEO, Google Ads, and email marketing deliver award-winning results.Recognised as Australia's Top Full-Service Digital Company on Clutch and a 2023 AFR Boss Best Places to Work recipient, we combine 100% transparency with industry-leading tools. Our Google Premier Partner status and TikTok Agency Advantage recognition reflect our expertise in evolving platforms like AI search optimisation.
Services
SEO
PPC
Paid Social Ads
Creative
Email Marketing
Highlights and features
- 100% transparency with real-time reporting and single point of contact
- Thorough technical website audits covering crawling errors and mobile optimisation
- Access to industry-leading tools like SEMrush and Search Engine Land resources
- Content strategy aligned with business goals and audience needs
- Integrated approach combining SEO with CRO, creative, and paid campaigns
Associations and certifications
- Google Premier Partner
- Bing Select Partner
- HubSpot Platinum Partner
- TikTok Agency Advantage Partner
- Clutch Top Full-Service Digital Company
What people say
720% growth month-on-month
Award-winning digital strategy
Proactive approach
Consistent results
Industry knowledge
Services
SEO
Our SEO services combine technical expertise with strategic content creation to improve organic rankings and drive qualified traffic. We conduct comprehensive audits, implement structured schema markup, and optimise for both traditional search engines and emerging AI platforms like Google SGE. With local SEO specialisation, we help businesses appear in 'near me' searches while enterprise clients benefit from scalable technical solutions. Our team maintains Google Premier Partner status through continuous adaptation to algorithm updates and search trends.
PPC
Rocket Agency's PPC services deliver measurable ROI through Google Ads, display campaigns, and YouTube advertising. As Australia's first Bing Select Partner, we create multi-platform strategies that complement organic efforts. Our specialists use conversion tracking and A/B testing to optimise ad spend, while our integration with AI search platforms ensures cohesive messaging across traditional and emerging channels. Clients receive transparent reporting focused on lead generation and sales conversion metrics.
Paid Social Ads
We develop targeted paid social campaigns across Facebook, LinkedIn, and TikTok platforms. Our approach combines demographic targeting with behavioural data to maximise engagement. As TikTok Agency Advantage Partners, we leverage platform-specific features for B2B and B2C clients. Campaigns are integrated with broader SEO strategies to create consistent brand messaging, with performance measured through engagement rates, lead quality, and customer acquisition costs.
Creative
Our award-winning creative team produces visually compelling assets that boost campaign performance. From website design to video production, we focus on user experience and conversion-driven elements. The team specialises in creating AI-friendly content structures while maintaining brand consistency across all touchpoints. Services include CRO-optimised landing pages, brand development, and multimedia content creation that aligns with both search engine requirements and audience preferences.
AI SEO
Rocket Agency pioneers AI search optimisation strategies for emerging platforms like Google AI Overviews and ChatGPT. We implement structured content frameworks and natural language processing techniques to improve visibility in AI-generated results. Our technical team ensures websites are optimised for entity recognition while content specialists create factual, context-rich material that AI systems prioritise. This forward-looking approach combines traditional SEO fundamentals with next-generation search requirements.
People
David Lawrence
Co-Founder & Managing Director
With almost 20 years of digital marketing experience, David leads Rocket Agency's strategic direction. He focuses on maintaining technical excellence while ensuring client campaigns deliver measurable business outcomes. His leadership has driven the agency's growth and multiple industry awards.
James Lawrence
Co-Founder
A digital marketing veteran with expertise in Google Ads and SEO strategy. James oversees client partnerships and technical implementation. His leadership has helped establish Rocket Agency as Australia's first Bing Select Partner and maintain Google Premier Partner status.
Samantha Dodson
Creative Director
Leading the creative team, Samantha combines design excellence with conversion-focused thinking. Her work has earned multiple industry awards, and she ensures all creative output aligns with both brand strategy and technical SEO requirements.
Joe Alder
Head of SEO
With mathematics and economics expertise, Joe leads technical SEO initiatives. He specialises in enterprise-level site migrations and algorithm adaptation, ensuring Rocket Agency maintains cutting-edge capabilities in traditional and AI search environments.
Garry Viner
SEO Strategist
A certified SEO expert with deep technical knowledge, Garry focuses on enterprise clients and complex technical implementations. His work on AI content optimisation has contributed to Rocket Agency's industry leadership in emerging search technologies.
Questions
What digital marketing services does Rocket offer?
Rocket provides SEO, PPC, paid social advertising, creative services, and AI search optimisation. Our integrated approach combines technical expertise with creative execution across Google Premier Partner-certified and TikTok Agency Advantage programs.
How does Rocket approach SEO for Australian businesses?
We combine technical audits, local SEO optimisation, and AI search readiness. Our Google Premier Partner team creates strategies that address Sydney's competitive market while implementing global best practices adapted for Australian search behaviours.
What industries does Rocket specialise in?
We work with B2B, B2C, government, and enterprise clients across sectors including legal, ecommerce, SaaS, healthcare, and property. Our team has specific expertise in high-growth industries requiring complex digital solutions.
How does Rocket measure campaign success?
We use transparent reporting focused on business outcomes like lead quality, conversion rates, and ROI. Our tracking systems monitor performance across traditional search engines and emerging AI platforms to ensure comprehensive visibility.
What makes Rocket different from other agencies?
We combine Google Premier Partner status with TikTok Agency Advantage recognition, maintaining technical excellence in both traditional and emerging platforms. Our 100% transparency policy and integrated approach deliver measurable business outcomes rather than vanity metrics.
Can Rocket handle enterprise-level marketing needs?
Yes, our enterprise SEO specialists manage complex site migrations and multi-channel campaigns for large organisations. We provide technical expertise, proactive stakeholder management, and ongoing support tailored to enterprise requirements.
Videos
Reviews (6)
Bruno Abiz
Jan 12, 2022
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Positive:Professionalism,Quality
If you have an account manager like Rose, you are set for success! Very supportive, responsive and available to assist you and GET THINGS DONE.
If you have an account manager like Rose, you are set for success! Very supportive, responsive and available to assist you and GET THINGS DONE.
Peter Tsai
Oct 05, 2021
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We have been working with Rocket since late 2019. Roeya, Aseem and the team are truly an extension of our marketing department. Rocket has always been instrumental, methodical and flexible in their approach to our digital marketing needs. They are fantastic to work with, as well as diligent and constantly provide around the clock support and campaign advice to drive positive outcomes, especially delivering on the ever-growing online demands of the B2C market today.
Rocket has been an integral part in our latest flagship product launch. The delivered digital performance campaign not only surpassed
Rocket has been an integral part in our latest flagship product launch. The delivered digital performance campaign not only surpassed
Sophie Spanos
Sep 15, 2021
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Rocket have been integral to growing our business from a B2C perspective. Their commitment to quality and efficiency is obvious, and they are a true partner to our team. They are highly experienced and knowledgeable in digital marketing, keeping on top of our results and ensuring we are always improving. Thank you Rocket and team (shout out to Roeya in particular) for all your work so far!
Rehan D'Almeida
Aug 28, 2021
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Its been great to collaborate with Rocket. Theyve helped produce genuinely useful content and marketing strategies for our members. The team have demonstrated remarkable marketing expertise time and time again
Ally Portlock
Jul 14, 2021
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I've been working with Rocket on our paid digital advertising since early 2020 and have been so happy with the results. We have a great in-house team, but there's no way we could keep up with the changing Google landscape in particular the way that Rocket does. And their team are awesome to boot - love working with Britt in particular! Thanks for the ongoing partnership.
Yvette McKay
Jun 18, 2021
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Positive:Professionalism
Rocket helped us put together an automated online Food Waste Challenge. Rocket was flexible and accommodating of project delays due to an election and Covid-19. We are seeing great results and we have lots of easy to digest data to support this thanks to the digital solutions built by Eshita. Thanks!
Rocket helped us put together an automated online Food Waste Challenge. Rocket was flexible and accommodating of project delays due to an election and Covid-19. We are seeing great results and we have lots of easy to digest data to support this thanks to the digital solutions built by Eshita. Thanks!