Business Details
31 Years
experience
Expert Copywriting & Marketing Services in Sydney
Taleist Agency is a Sydney-based direct response copywriting agency with over 28 years of experience transforming website traffic into leads and sales. Our team combines journalistic research methods with AI-powered strategic intelligence to create high-converting content for websites, landing pages, and email campaigns. We serve clients across Australia and internationally, working with businesses from law firms to tech startups. Our process involves in-depth market research, competitor analysis, and client interviews to develop tailored messaging that resonates with target audiences.We differentiate ourselves through our proprietary Asymmetric Strategic Intelligence methodology and a collaborative approach that includes multiple levels of research and strategic workshops. Our team members bring diverse industry experience from fields like finance, journalism, and digital marketing, ensuring comprehensive understanding of client needs.
Services
Website Copywriting
Market Research
ASI Advisors
ChatGPT Integration
Email Marketing
Website Reviews
Landing Pages
Strategic Intelligence
Email Newsletter Services
Copywriting Coaching
Details
- Year established: 1995
Highlights and features
- We have over 28 years of experience in direct response copywriting
- Our team includes former journalists and industry specialists
- We use proprietary AI-powered research methodologies
- We guarantee 30-day money-back on website reviews
- We provide strategic consultation beyond basic copywriting
What people say
Insane increase in leads
Highly recommended
Excellent service
Second to none
Perfect results
Services
Website Copywriting
Our website copywriting service transforms expensive traffic into leads and sales through research-driven content. We conduct in-depth market analysis, competitor research, and client interviews to create persuasive web content that resonates with target audiences. Our process includes two strategic workshops and five levels of research to ensure every word on your website works towards conversion goals.
Market Research
Our Asymmetric Strategic Intelligence (ASI) service uses AI-powered synthetic personas to uncover client decision-making psychology. This research methodology reveals hidden market insights about client retention, competitive positioning, and messaging effectiveness. The service includes focus group simulations with synthetic clients and strategic consultation to implement findings into marketing strategies.
Email Marketing
Our email marketing services create high-performing newsletters that build client relationships and drive engagement. We offer done-for-you newsletter creation, copywriting coaching, and strategic workshops. Our approach combines storytelling techniques with direct response principles to achieve exceptional open rates and click-through rates for business clients across various industries.
Website Review
Our professional website review service provides comprehensive feedback on content effectiveness and conversion potential. The service includes a detailed written report and 30-minute consultation to discuss improvements. We evaluate design fit, content persuasiveness, and target market alignment to identify opportunities for increasing leads and sales from existing traffic.
ASI Advisors
ASI Advisors are custom-trained AI marketing strategists that provide 24/7 strategic guidance. These AI partners are trained on your business context, client research, and competitive positioning. They help with proposal development, client communication, and content creation while maintaining consistent strategic alignment with your business objectives and market insights.
People
Steven Lewis
Director of Copywriting
With 30 years of experience, Steven is an expert in persuasive storytelling and AI copywriting. He lectures in PR and journalism, and his book on storytelling is taught at Sydney University. He leads Taleist Agency's research-driven copywriting approach.
Fleur Bainger
Director of Website Content
Fleur brings financial services expertise to our content writing team. With experience at major Australian and global companies, she ensures rigorous research and clear communication of client differentiators in all website content projects.
Kathryn
Project Manager
Kathryn manages our research team and client projects with global marketing experience. She ensures timely delivery of all projects while maintaining clear communication with clients throughout the copywriting and research processes.
Laura
Senior Editor
Laura has extensive editing and copywriting experience from working with international clients including Merrill Lynch and the OECD. She ensures all content meets the highest standards of clarity, persuasion, and technical accuracy.
Questions
What makes Taleist Agency different from other copywriting agencies?
Our research-driven approach combines journalistic methods with AI-powered strategic intelligence. We conduct in-depth client interviews, competitor analysis, and market research to create content that delivers measurable business results.
Do you work with businesses outside Australia?
Yes, we work with clients globally including businesses in Los Angeles, Chicago, and Singapore. Our services are delivered remotely, making location irrelevant to the quality of our work.
What industries do you specialise in?
We work across diverse sectors including professional services, technology, real estate, healthcare, and e-commerce. Our team's varied experience allows us to quickly understand and communicate complex industry-specific concepts.
How long does a typical website copywriting project take?
Most projects take 4-6 weeks, including research, strategic workshops, and writing phases. The timeline ensures thorough understanding of your business and market position before creating final content.
Do you offer ongoing content services?
Yes, we provide ongoing email newsletter services, content updates, and copywriting coaching. Many clients engage us for long-term partnerships to maintain consistent, high-performing marketing content.
What's included in your website review service?
Our review includes a comprehensive written report evaluating content effectiveness, design alignment, and conversion potential, plus a 30-minute consultation to discuss implementation of our recommendations.
Videos
Reviews (6)
Shalini Singh
Oct 28, 2021
Report
Positive:Professionalism,Value
They're great at what they've set out to do - craft meaningful, relevant copy. And they teach it too. Even the free resources are hugely informative. Thank you for generously sharing your knowledge.
They're great at what they've set out to do - craft meaningful, relevant copy. And they teach it too. Even the free resources are hugely informative. Thank you for generously sharing your knowledge.
Assistive Technology Suppliers Australia Atsa
Oct 23, 2021
Report
As part of ATSA member offerings we aim to find interesting and useful training opportunities to keep members upskilled in all areas of business and marketing.
Melanie, our marketing manager, has just completed the SEO content marketing course and really enjoyed Steven's teaching style, the tools he provided and the weekly Zoom sessions to go through homework for Steven's expert feedback. Highly recommended for anyone wanting to understand more about the world of SEO content marketing.
Melanie, our marketing manager, has just completed the SEO content marketing course and really enjoyed Steven's teaching style, the tools he provided and the weekly Zoom sessions to go through homework for Steven's expert feedback. Highly recommended for anyone wanting to understand more about the world of SEO content marketing.
Liam Calvert
Oct 22, 2021
Report
Positive:Professionalism,Responsiveness,Value
In just a few short weeks, Steven has given me the skills and confidence needed to take our website to the next level. Taleists SEO Content Marketing short course was well-organised and refreshingly comprehensive. The experience was invaluable.
In just a few short weeks, Steven has given me the skills and confidence needed to take our website to the next level. Taleists SEO Content Marketing short course was well-organised and refreshingly comprehensive. The experience was invaluable.
Rosanna Mazzucco
Oct 19, 2021
Report
Positive:Professionalism,Quality,Responsiveness,Value
I really enjoyed the Taleist SEO Content Marketing Course and found Steven to be an engaging and professional instructor. The course material was relevant, informative and well-presented. I will definitely use what I learnt to improve my future blog posts. Thanks Steven!
I really enjoyed the Taleist SEO Content Marketing Course and found Steven to be an engaging and professional instructor. The course material was relevant, informative and well-presented. I will definitely use what I learnt to improve my future blog posts. Thanks Steven!
Adam Monaghan
Oct 13, 2021
Report
We needed a copywriting team that could handle a lawyer client of ours that has a very unique proposition in the marketplace. We were rebuilding the lawyers website and knew we needed someone on the words that not only understood what our client needed but could also deep dive with our clients clients to come up with copy that was unique, on the money and attractive to potentials for our lawyer to reach. For this task we chose Taleist Agency. Our client is wrapt and we couldnt be happier with the work Taleist Agency team did. Thank you to Steven and the Taleist Agency team.
Samantha Bailey
Sep 07, 2021
Report
Positive:Professionalism,Quality,Responsiveness,Value
Just completed the SEO Content Marketing with Steven from Taleist. A really well structured course, learnt a lot, and came away with some great tips and tools. Steven is a terrific instructor and made it enjoyable for all. So much so I'm investigating what else is on offer. Highly recommended!
Just completed the SEO Content Marketing with Steven from Taleist. A really well structured course, learnt a lot, and came away with some great tips and tools. Steven is a terrific instructor and made it enjoyable for all. So much so I'm investigating what else is on offer. Highly recommended!