Business Details
Trusted SEO & Google Ads Agency in Newcastle
Firewire Digital is a pioneering SEO and Google Ads agency with over two decades of experience delivering data-driven strategies that transform search visibility into measurable revenue growth. Our team of certified experts specialises in audience-first SEO, precision-guided Google Ads, and AI-powered search optimisation, having driven over $200 million in client revenue across Australia. We prioritise transparency through live dashboards and Loom reporting, ensuring clients see tangible momentum from day one. With a client retention rate of 90%, our approach combines technical expertise, competitive intelligence, and conversion-ready content to future-proof brands against evolving search algorithms.Our proven methodologies have secured top-three rankings for clients like Fieldfolio and doubled organic leads for businesses such as Good Feet Store, demonstrating our commitment to delivering provable returns. Backed by 100+ five-star reviews, we focus on long-term partnerships built on trust, expertise, and a relentless focus on client success.
Services
SEO
Google Ads
AI-Search Optimisation
Content Marketing
PPC Campaigns
Highlights and features
- 20+ years of experience in search marketing with $200M+ in client revenue
- Transparent reporting with live dashboards and Loom walkthroughs
- Proven ROI through competitive intelligence and conversion-ready content
- 90% client retention rate with 100+ five-star reviews
- Tailored strategies for SEO, Google Ads, and AI-powered search optimisation
What people say
Exceptional
Increased organic traffic
Highly recommend
Proven results
Transparent reporting
Services
SEO
Custom SEO roadmaps designed to boost organic rankings and future-proof brands against algorithm changes. Our technical audits, content optimisation, and competitive analysis have delivered up to 680% organic traffic growth for clients like Burke Mead Lawyers. By aligning with search intent and leveraging AI-driven insights, we ensure sustained visibility and measurable ROI.
Google Ads
Precision-guided Google Ads campaigns tailored to maximise ROAS. We architect strategies from scratch, focusing on margin-driven targeting and AI-powered creative testing. Clients such as Good Feet Store have seen 112% paid lead increases through our data-driven ad optimisation and transparent performance tracking.
AI-Search Optimisation
Future-focused strategies leveraging AI to dominate search results. By optimising for LLM queries and Google's AI snapshots, we help brands capture emerging traffic opportunities. This approach has secured top-three rankings for Fieldfolio and driven 2050% growth in targeted keyword visibility.
Content Marketing
Conversion-ready content crafted to win featured snippets and drive engagement. Our SEO-optimised copy and rich media have increased organic sales by 450% for clients like JettProof. We focus on audience needs, blending technical SEO with storytelling to boost both rankings and customer retention.
PPC Campaigns
Scalable PPC strategies designed for profitability. By combining keyword research with competitive gap analysis, we ensure ads reach high-intent audiences. Clients like Modelers Central have achieved 120% monthly revenue growth through our targeted ad spend optimisation and continuous A/B testing.
People
Brogan Renshaw
Founder & Director
Brogan leads Firewire Digital with over 20 years of search marketing expertise. His strategic vision has driven $200M+ in client revenue through data-driven SEO and Google Ads. Known for transparent client partnerships and innovative AI-integrated campaigns.
Shonavee Simpson-Anderson
Senior SEO Strategist
Shonavee specialises in technical SEO and competitive intelligence. With a decade of experience, she has secured top-three rankings for clients like Fieldfolio through meticulous keyword research and on-page optimisation tailored to AI-driven search trends.
Ashley Silver
Senior Digital Strategist
Ashley focuses on audience-first digital campaigns, blending SEO and PPC expertise. Her data-driven approach has delivered 680% organic traffic growth for Burke Mead Lawyers by aligning content with search intent and user behaviour analytics.
Chris White
Senior SEO & Google Ads
Chris manages end-to-end SEO and PPC campaigns, driving measurable ROI for clients. His technical audits and ad optimisation strategies have doubled organic leads for businesses like Good Feet Store through targeted keyword expansion.
Elyce Nicholls
Senior Content Writer
Elyce crafts conversion-ready content that ranks. Her SEO-optimised copy has boosted organic sales by 450% for JettProof by aligning with search intent and creating engaging, AI-friendly content that drives both visibility and customer retention.
Questions
What services does Firewire Digital offer?
We specialise in SEO, Google Ads, AI-powered search optimisation, content marketing, and PPC campaigns tailored to drive measurable revenue growth.
How long has Firewire Digital been in business?
With over 20 years of experience, we've delivered search marketing solutions since 2003, evolving strategies to match industry changes and technological advancements.
How do you measure campaign success?
We use live dashboards, Loom reporting, and data-driven models to track traffic, leads, and revenue, ensuring transparent insights into ROI and performance metrics.
Can you work with businesses outside Australia?
While based in Australia, we collaborate with global clients, adapting strategies to target international markets while maintaining local SEO effectiveness.
What industries do you specialise in?
We work across sectors including legal, e-commerce, healthcare, and retail, tailoring strategies to industry-specific challenges and audience behaviours.
Do you offer free consultations?
Yes, we provide complimentary discovery calls to discuss your goals and outline actionable strategies for improving search visibility and revenue.
Reviews (4)
Elite Event Creator
Dec 05, 2020
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Had the pleasure of working with the team at Finetune Digital on our global SEO strategy. It was tough finding someone we can trust who could deliver, and after our initial research we decided to go for Finetune. I can recommend them, the results they achieved for was nothing short of incredible. We now get multiple people coming to us, instead of us going to them. Thank you!
Chris Rogers
Jan 15, 2020
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Exceptional Agency to work with, Charles really knows his stuff and can genuinely deliver real results (which a lot of other so called "SEO experts" claim to do but can't), would strongly recommend!
Robert Neckelius
Dec 16, 2019
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Charles and the Finetune gang helped me get my blog from a few hundred visits a month to 5000. Traffic is cool, but what about monetization? Well they helped us get an affiliate article for a very well known company rank tremendously well and it is still paying off month after month. SEO results don't come overnight, but if you're going to do it look no further! /R
Jeffrey Tung
Sep 15, 2019
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Working with Fine Tune Digital was an amazing experience. I had several consultancy calls and each one was jam packed with useful advice. They really know their stuff and I look forward to working with them again!
