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Business Details
50+ Years
experience
Trusted Accountants in Chirnside Park
Established in 1953, we have built a legacy of delivering tailored accounting solutions rooted in personal service. Our journey began with door-to-door client relationships across Victoria and has evolved into a modern practice combining decades of expertise with cutting-edge technology like Xero. We specialise in business services, self-managed superannuation, and personal tax solutions, prioritising customised strategies over generic approaches. Our team of certified professionals brings over 70 years of collective experience, ensuring clients receive actionable insights aligned with their unique goals.

We operate from Chirnside Park with satellite locations across Melbourne, maintaining a client-centric ethos that values transparency and long-term partnerships. Our accreditation as Melbournes first Xero partner underscores our commitment to innovation while upholding traditional service standards. With a proven track record of supporting SMEs and individuals, we focus on growing, managing, and protecting our clients financial futures through proactive advice and meticulous execution.
Services
Business Services Self Managed Superannuation Personal Tax Tax Return Preparation Financial Planning
Details
  • Year established: 1953
Highlights and features
  • We offer over 70 years of combined accounting experience tailored to Victorian businesses.
  • Our team includes Melbournes first Xero-certified partners for advanced digital solutions.
  • We prioritise customised strategies over generic templates for every client.
  • We maintain a 70-year legacy of transparent, face-to-face client relationships.
  • Our satellite offices serve Melbournes key business districts with local expertise.
Associations and certifications
  • Xero
Services
Business Services
We provide comprehensive business accounting solutions tailored to Victorian SMEs. Our services include financial reporting, payroll management, and cashflow analysis to support sustainable growth. With expertise in Xero integration, we streamline operations while ensuring compliance with Australian tax regulations.
Self Managed Superannuation
Our SMSF specialists guide clients through establishing and managing self-managed super funds. We offer compliance audits, investment strategy advice, and tax-effective structuring to maximise retirement outcomes. Services are delivered by CPD-certified accountants with over a decade of fund administration experience.
Personal Tax
We prepare individual tax returns with a focus on identifying deductions and minimising liabilities. Our team stays updated on Australian Tax Office rulings to ensure compliance while optimising refunds. Clients receive year-round support for record-keeping and tax planning strategies.
Tax Return Preparation
We handle tax return preparation for businesses and individuals using cloud-based systems for accuracy and efficiency. Our process includes document verification, ATO compliance checks, and timely lodgement. Clients benefit from proactive advice on tax-saving opportunities during annual reviews.
Financial Planning
Our financial planning services focus on long-term wealth creation through strategic investments and risk management. We collaborate with licensed advisors to deliver holistic solutions aligned with life goals. Services include retirement planning, estate structuring, and insurance reviews.
People
Joe Dobrigh
Founder
Qualified in 1942, Joe established the practice in 1953 after army service. His door-to-door approach built foundational client relationships that shaped the firms personal service ethos. Retired as partner in 1985 but remained a consultant until 1994.
Don Winterbottom
Co-Founder
Joined as employee in 1959 and became partner in 1965. Co-led the firms growth for 22 years before retiring as director in 1991. Remained a consultant until 1994, mentoring future leadership teams during his tenure.
Jon Traynor
Managing Director
Appointed Managing Director in 2012 after joining the firm in 2005. Oversees strategic direction and service delivery across all offices. Instrumental in digital transformation initiatives and maintaining the firms client-first culture.
Jane Pointon
Owner
Became a business owner in 2021 after demonstrating leadership in client relations. Focuses on expanding SME services and ensuring continuity of the firms tailored approach. Brings 15 years of hands-on accounting experience to strategic decisions.
Dannie McKinnon
Director
Appointed director in 2007 after joining as a graduate in 1997. Specialises in business tax solutions and practice innovation. Leads the team responsible for implementing Xero integration as Melbournes first partner in 2009.
Questions
What accounting services do you offer for small businesses?
We provide business tax returns, financial reporting, payroll, cashflow analysis, and Xero integration tailored to Victorian SMEs.
Do you specialise in self-managed super funds?
Yes, our SMSF services include setup, compliance audits, investment strategies, and tax-effective retirement planning.
How can I book an initial consultation?
Use our online calendar to schedule a free meeting or call (03) 9727 6700 during business hours.
Are you available outside Chirnside Park?
We operate satellite offices in Melbourne CBD, South Melbourne, Cremorne, and Collingwood by appointment.
What makes you different from other accountants?
70-year local legacy, Xero partnership, and customised solutions instead of generic templates.
How do you handle tax return deadlines?
We prioritise timely lodgement using cloud systems, with proactive reminders and document checklists for clients.
Reviews (6)
Andrew Boland
Oct 14, 2021 Report
The field group have been brilliant for me and my family for the past 10 years. They have always helped us at every financial turn from tax management, mortgage guidance and helping us maximises our dollar wherever possible. Absolute trust is the first thing I have for Jon and his team and they deliver a flawless service from start to finish each time. Its extremely comforting knowing our finances are in such good hands. Thanks
Helen Steer
Jun 28, 2020 Report
After a horrendous experience with our previous accountant, it has been so refreshing to come across to an organisation that absolutely has the best interest of their clients at heart. Special thanks to Matt and Jon for their help and guidance over the last 2 years, as all aspects of our business grow from strength to strength. We could not recommend The Field Group more highly!
Anthony Dineen
Jun 18, 2020 Report
The help and time spent with my business over 2020 was extraordinary. Any enquiry was quickly dealt with and they were on top of all changes happening. These changes were past on quickly to me. In such a challenging year their service was very much appreciated. Thanks Jason
Lisa Hills-Spurrell
Dec 27, 2019 Report
The Field Group have been our personal and business accountants for a number of years now. Not only are they great at what they do, they are also awesome people. Their level of skill and care is unbeatable. We wouldn't go anywhere else.
Atod Secretary
Nov 25, 2018 Report
We have been dealing with The Field Group for a number of years now and I can not recommend them highly enough. All the staff that have been assigned to our account have been professional, efficient, helpful and a pleasure to deal with. As a not for profit company cost of services is very important to us and The Field Group give excellent value for money. Highly recommend their services.
Peter Riches
Jun 23, 2018 Report
I have been working with The Field Group for over 10 years. They have assisted my business grow from a home-based start-up to a company with clients from all around Australia. They have always provided helpful advice to guide our development and ensure we are best placed to manage the financial component of our operations, while also referring us to a trusted network of suppliers for other services including providers of insurance and legal advice. I can highly recommend The Field Group's services to other businesses.