Smitten Merino
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Smitten Merino
Meet the Smitten Merino sewing team making your natural, lightweight and sustainable clothing. Smitten Merino clothing is soft, light, form fitting and easy to care for - giving you a little piece of luxury that looks and feels right. All our superfine merino wool fabric is sourced from 100% Australian farms whose sheep are non-mulesed.

Luxurious super-fine merino wool from local premier wool growing regions drives our business with a passion to produce Australian made garments that are natural, sustainable and environmentally aware. Family owned Smitten Merino is a proud Tasmanian business. Husband and wife team Nic and Carl had a dream to design lightweight merino wool clothing that was stylish, comfortable and practical, all manufactured right here in Australia.
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About Us
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Smitten, as a small brand, wants to support skilled Australian women to keep sewing our clothing. We believe in sustainability and ethics- and are excited to be a part of the Fashion Revolution because we want radical change. Husband and wife team Nicola and Carl had a dream to design lightweight merino wool clothing that was stylish, comfortable and practical, and get it manufactured right here in Tasmania.
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Our online office hours are 9am-5pm Monday to Friday. If you are concerned about your order please email admin@smittenmerino.com or call 03 6212 0197 and we will get back to you as soon as possible. All orders are dispatched with Australia Post and require a signature on delivery unless otherwise stated at the time of order.
New Arrivals
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We are always adding new season styles and colours to our range, so check in regularly to be the first to see what's new at Smitten! Please note: Our merino fabric has a unique stretch factor and can adapt enormously from one size to another. Most of the Smitten range is designed to fit the body. If you would prefer a looser fit choose a size larger than recommended in the chart above.
Woman
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Below you will find luxurious pieces that look and feel amazing. Our superfine merino wool fabric is sourced from 100% Australian farms, allowing us to produce garments that are natural and sustainable. Our merino wool fabric is machine washable, making it easy to care for. Australian Merino wool clothing is well known for keeping you warm in Winter and lovely and cool in Summer.
Man
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Smitten Merino's Men's Clothing collection is designed with classic style and practicality in mind. Whether it's going on outdoor adventures, attending classy dinner parties, or simply lounging about at home, Smitten has a merino wool piece perfect for the occasion. Step out in style with Smitten's range of Australian Made superfine merino fashion, thermals and outdoor wear.
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