Business Details
16 Years
experience
Public Relations Experts in Perth
Established in 2010, Pronto PR is a boutique public relations consultancy that specialises in creating affordable and effective PR campaigns tailored to client objectives. Our approach focuses on storytelling, audience engagement, and strategic media outreach, with expertise in travel, tourism, hospitality, motorsport, major events, and food and wine. We work as an extension of our clients' teams, leveraging a network of experienced subcontractors to deliver scalable solutions.Our founder, Dianne Bortoletto, brings decades of industry experience from roles in Formula One, Rally Australia, and Tourism Western Australia. We prioritise transparency, measurable outcomes, and crisis management, with a proven track record in media training, content creation, and event management. Our clients include multinational corporations, government bodies, and community organisations across Australia and internationally.
Services
Publicity Campaigns
Media Training
Content Creation
Event Management
Crisis Communication
Influencer Outreach
Social Media Management
Video Production
Copywriting
Talent Management
Details
- Year established: 2010
Highlights and features
- Established in 2010 with expertise in PR, media training, and event management
- Tailored strategies for travel, tourism, motorsport, and major events
- Network of experienced subcontractors for scalable project delivery
- Proven crisis communication and media management capabilities
- Founder Dianne Bortoletto holds 20+ years of industry experience
What people say
Exceptional media management
Professional crisis handling
Engaging event MC services
Proven results-driven campaigns
Extensive industry contacts
Services
Publicity Campaigns
We develop targeted PR campaigns to enhance brand visibility through media coverage, influencer partnerships, and strategic storytelling. Our approach combines traditional media outreach with digital content to engage audiences and achieve measurable business outcomes. Clients benefit from our extensive media contacts and crisis management expertise.
Media Training
Our media training prepares clients for interviews, press conferences, and public speaking engagements. Sessions focus on message delivery, handling difficult questions, and building confidence. We provide practical exercises and feedback to ensure clients present themselves effectively across broadcast, print, and digital platforms.
Content Creation
We produce compelling written and visual content including press releases, articles, social media posts, and video scripts. Our team ensures content aligns with brand messaging while resonating with target audiences. Services extend to photography, videography, and multimedia production for integrated campaigns.
Event Management
From concept to execution, we manage event logistics, media coverage, and stakeholder communications. Our experience spans corporate conferences, cultural festivals, and sporting events. We handle media hosting, MC services, and post-event coverage to maximise visibility and attendee engagement.
Crisis Communication
We develop proactive crisis plans and provide real-time response strategies to protect client reputations. Our services include message development, media monitoring, and stakeholder engagement during high-pressure situations. We prioritise transparency and swift resolution to maintain public trust.
People
Dianne Bortoletto
Founding Director
With 20+ years in PR, Dianne founded Pronto PR in 2010 after roles at Formula One, Rally Australia, and Tourism WA. She specialises in media training, crisis management, and event PR, holding qualifications in Italian studies and food photography. Recognised as a leading PR professional in Western Australia.
David Prestipino
Media Consultant
David brings extensive journalism experience from roles at Kalgoorlie Miner, WAtoday, and PerthNow. He offers expertise in media relations, content creation, and strategic communications, combining editorial insight with a deep understanding of digital platforms and audience engagement.
Bonita Grima
Travel Journalist
Bonita contributes travel and lifestyle content to BBC Travel, The West Australian, and Broadsheet. With a background in broadcast media and training from AFTRS, she provides content strategy and media relations support, focusing on tourism and hospitality sectors.
Questions
What industries does Pronto PR specialise in?
We specialise in travel, tourism, hospitality, motorsport, major events, and food and wine sectors, with experience across government and corporate clients.
Do you offer services outside Western Australia?
While based in Perth, we work with clients nationally and internationally, leveraging our media network to secure coverage across Australia and global markets.
What media training formats do you offer?
We provide one-on-one coaching, team workshops, and virtual sessions covering interview techniques, message development, and crisis communication scenarios.
How do you measure PR campaign success?
We track media coverage volume, sentiment analysis, audience engagement metrics, and alignment with client-defined KPIs like brand awareness or lead generation.
Can you manage large-scale event PR?
Yes, we've handled PR for events like the Margaret River Pro and Ord Valley Muster, managing media relations, MC services, and crisis communications.
Do you offer content creation services?
We produce press releases, articles, social media content, and multimedia including photography and video production tailored to client brand guidelines.
Videos
Reviews (1)
Rebecca Hannan
Jul 15, 2021
Report
Positive:Professionalism,Quality,Responsiveness,Value
Dianne Bortoletto is a powerhouse when it comes to PR, video production, event planning, and creating a marketing strategy for events. She is a delight to communicate and work with, her bubbly personality is infectious and work ethic is outstanding.
Dianne Bortoletto is a powerhouse when it comes to PR, video production, event planning, and creating a marketing strategy for events. She is a delight to communicate and work with, her bubbly personality is infectious and work ethic is outstanding.