Business Details
8 Years
experience
Your Trusted Partner for Accounting & Advisory Solutions
At POP Business, we redefine modern accounting through innovation and expertise. Founded in 2018 by forward-thinking fintech entrepreneurs and Chartered Accountants, we support over 2,000 businesses across Australia, from startups to established enterprises. Our team combines deep technical knowledge with AI-driven solutions to deliver tailored financial strategies, ensuring compliance, growth, and operational efficiency.With a focus on proactive, organised, and personalised services, we prioritise transparency, clear pricing, and instant access to expert advice. Our mission is to empower businesses through strategic counsel, leveraging cutting-edge technology to solve complex financial challenges while maintaining the highest standards of professionalism and client-centric service.
Services
Business Advisory
GST Advice
Payroll Services
BAS Lodgement
External CFO
Details
- Year established: 2018
Highlights and features
- Founded in 2018 with a team of Chartered Accountants and fintech experts
- Access instant, expert accounting support anytime
- Leverage AI and cloud-based technology for innovative solutions
- Clear, upfront pricing with no hidden fees
- Tailored strategies for startups, SMEs, and multinational corporations
What people say
Excellent service
High-quality strategic counsel
Perfect accounting partner
Great patient customer service
Modern-day accountancy
Services
Business Advisory
Our business advisory services combine financial expertise with cloud-based efficiency to drive growth. We offer tailored solutions for startups, SMEs, and large enterprises, focusing on strategic planning, tax optimisation, and operational excellence. Our team delivers actionable insights to minimise liabilities, enhance profitability, and ensure long-term success through proactive, client-centric strategies.
Tax Planning
We design custom tax strategies to minimise liabilities while ensuring compliance. Services include GST advice, capital gains tax planning, R&D incentives, and international tax compliance. Our Chartered Accountants leverage the latest tax laws and technology to maximise refunds and reduce risks for Australian businesses.
Bookkeeping Solutions
Real-time bookkeeping services provide clarity on your financial health. We manage payroll, superannuation, BAS lodgements, and financial reporting, using AI-driven tools for accuracy. This ensures informed decision-making, regulatory compliance, and streamlined operations for businesses of all sizes.
External CFO Services
Our external CFO services offer strategic financial leadership, including cash flow management, budgeting, and profitability analysis. We provide performance metrics, cost optimisation strategies, and technology advice to enhance decision-making and drive sustainable growth for dynamic businesses.
Payroll Compliance
We ensure accurate payroll processing, tax compliance, and superannuation reporting. Our services cover payroll tax, fringe benefits tax, and employee entitlements, using automated systems to reduce errors and administrative burdens while maintaining adherence to Australian regulations.
People
Sidney Cachuela
Director
Chartered Accountant with expertise in business strategy, financial modelling, and tax optimisation for SMEs and multinational groups.
Patrick Sargent
Director
Specialises in business growth strategies, financial modelling, and leadership development for Australian enterprises.
William Chen
Partner
Advanced tax strategist advising SMEs to multinational corporations on compliance and efficiency solutions.
Lee Bui
Partner
Award-nominated advisor in business structuring, tax planning, and strategic growth for startups and established firms.
Tilly Chen
Senior Accountant
Expert in tax optimisation, compliance, and systems support for complex business structures and payroll tax.
Questions
What services does POP Business offer?
We provide accounting, tax planning, business advisory, external CFO services, payroll compliance, and BAS lodgement tailored to Australian businesses.
Do you service businesses outside Sydney?
Yes, we support businesses nationwide through our online accounting platform.
What pricing models do you use?
We offer clear, upfront pricing with no hidden fees, customised to your business needs.
How quickly can I get support?
Our team provides instant expert accounting support anytime, with a 24-hour response guarantee for enquiries.
Videos
Reviews (6)
James Allen
Jan 12, 2022
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Tilly has been so patient and helpful in completing our tax assessments. Her professionalism and customer service is second to none. Thank you Tilly!
Admin Afrs
Dec 21, 2021
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Tilly has been an absolute pleasure to work with. She is efficient, reliable and highly professional. I am so happy with the work that she has done for me. Thank you Tilly - you are wonderful!
Allpoint Auto Tullamarine
Dec 05, 2021
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We have recently joined POP business. Natasha (and her team) has so far done an excellent job in bringing our accounts up to date and implementing strategies to ensure ongoing accurate reporting. Thankyou.
Matthew Venamore
Nov 07, 2021
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It has really been a pleasure to deal with Isabella and James. Both for my personal and business needs. They have been so helpful in setting up my business and supporting my tax and financial obligations. Really friendly and easy to talk to. I really appreciate the personal service at such a reasonable price.
Junilda Ross
Oct 07, 2021
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Tilly and Pat at Pop have been crucial in helping me with my transition to a new part of the state, and helping me with the set up of my new business. I've been with them for 2 years now, and they've always been exceptionally helpful and reliable. Thank you Tilly for all your help and hardwork!. Heres to next years' return. ;)
Phillip Healey
Sep 28, 2021
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Great service from Pop Business assisting me in lodging my business partnership tax and personal tax as well. They were friendly and communicative, and provided an easy path to get my tax needs sorted via email. I'll certainly be back to use their services again
