Business Details
21 Years
experience
Trusted Gluten-Free Food Products in Melbourne
Well and Good was founded in 2005 by Sam Barak with a mission to create high-quality gluten-free and allergy-free food products that everyone can enjoy. Our journey began in a converted garage, where we developed recipes that would become the foundation of Australia's leading allergen-free brand. Today, we operate from a dedicated gluten-free, nut-free, dairy-free, and soy-free facility in Melbourne, producing a diverse range of products that cater to special dietary needs without compromising on taste. Our team of experts combines culinary innovation with rigorous quality standards to deliver products that meet the demands of our customers. We are committed to continuous improvement, ensuring our offerings remain at the forefront of the gluten-free food industry.From baking mixes to ready-to-eat breads, our product range reflects our dedication to inclusivity and excellence. We take pride in being an Australian-owned company that prioritises transparency, customer satisfaction, and nutritional integrity. Our partnerships with local suppliers and distributors enable us to maintain freshness and accessibility across Australia and beyond. Through our monthly newsletters and recipe platforms, we strive to empower customers with practical tools for enjoying allergen-free meals. Every product we create embodies our belief that good food should be accessible to all, regardless of dietary restrictions.
Services
Baking Mixes
Baked Bread
Vegan Meals
Seriously Low Carb
Crispy Crumbs
Details
- Year established: 2005
Highlights and features
- Australian-made products in a dedicated allergen-free facility
- Over 18 years of experience in gluten-free food innovation
- Extensive range catering to multiple dietary requirements
- Commitment to quality with strict production standards
- Recipes and products developed with customer feedback
What people say
Delicious gluten-free options
Reliable allergen-free facility
Great for special diets
Consistent product quality
Innovative recipe ideas
Services
Baking Mixes
Our baking mixes offer versatile gluten-free solutions for cakes, breads, and desserts. Formulated with precision, these mixes ensure consistent results while meeting strict allergen-free standards. Perfect for home bakers seeking reliable, high-quality ingredients.
Baked Bread
Pre-baked gluten-free breads include white rolls, ciabatta, sourdough, and seeded loaves. Produced in a dedicated allergen-free facility, these products combine convenience with artisanal quality for everyday meals or special occasions.
Vegan Meals
Vegan-certified meals like Thai green curry and cheesy mac alternatives cater to plant-based diets. These ready-to-eat options maintain nutritional integrity while delivering bold flavours without gluten or animal-derived ingredients.
Seriously Low Carb
Low-carb, sugar-free flours and mixes support keto and low-carb lifestyles. These products maintain texture and taste while adhering to strict dietary requirements, ideal for health-conscious consumers.
Crispy Crumbs
Gluten-free crispy crumbs provide a crunchy texture for coatings and toppings. Available in classic and southern-style varieties, these crumbs ensure consistent breading for meats, vegetables, or baked goods.
People
Sam Barak
Managing Director
Founder of Well and Good, Sam Barak started the company in 2005 after identifying a need for quality gluten-free products. His vision drives the company's innovation and commitment to allergen-free excellence.
Mark Tunchon
Technical Director
As Technical Director, Mark Tunchon oversees product development and quality assurance. With over 15 years at Well and Good, he ensures all products meet rigorous safety and taste standards.
Questions
Are Well and Good products completely gluten-free?
Yes, all products are made in a dedicated gluten-free, nut-free, dairy-free, and soy-free facility to prevent cross-contamination.
Where can I buy Well and Good products?
Products are available online at buyglutenfreedirect.com.au, through Australian retail stockists, and select international distributors.
Do you offer vegan-certified options?
Yes, our Vegan Meals range includes certified plant-based products like Thai green curry and cheesy mac alternatives.
Are there low-carb options available?
Yes, the Seriously Low Carb range features sugar-free flours and mixes designed for keto and low-carb diets.
How should I store opened baking mixes?
Store in an airtight container in a cool, dry place to maintain freshness and prevent moisture absorption.
Can I get recipe ideas using your products?
Yes, visit our recipes page for inspiration, including step-by-step guides for cakes, breads, and meals using Well and Good mixes.
Videos
Reviews (1)
Nicole Raverta
Jun 28, 2018
Report
Wonderful to shop there had amazing good exsperience with friends picking nice items that we need friendly service clean store well organized.
