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18 Years
experience
Natural Pet Grooming Products for Dogs
At Smiley Dog, we have dedicated ourselves to creating natural, safe, and effective pet grooming products since 2008. Our founders, Sarah and Eva, identified a gap in the market for high-quality, Australian-made solutions that prioritise pet wellness, leading to the development of our pH-balanced shampoos, conditioners, and organic treatments. With over 30 years of combined manufacturing expertise, we cater to professional groomers, veterinarians, and pet owners across Australia. Our commitment to local sourcing, environmental sustainability, and community support underpins every product we create.

We ensure biodegradable formulations and packaging while actively contributing to animal welfare initiatives like Assistance Dogs Australia. Our product range, including de-tanglers, aqua colognes, and natural treats, reflects our dedication to pet health and owner satisfaction. Backed by 800+ professional groomers nationwide, we maintain rigorous quality standards while offering wholesale partnerships and direct-to-consumer sales. Our transparency in ingredient sourcing and formulation processes ensures trust and reliability for both pets and their caretakers.
Services
Pet Shampoos Pet Colognes Gift Packs Natural Treats Coat Care Products De-Tanglers Dog Spa Products Organic Medicines Wholesale Supplies Pet Wellness Products
Details
  • Year established: 2008
Highlights and features
  • We offer 100% Australian-made products with natural, biodegradable ingredients.
  • Our formulations are pH-balanced specifically for animal skin and fur.
  • We support local businesses and environmental sustainability initiatives.
  • Our products are trusted by over 800 professional groomers nationwide.
  • We contribute to animal welfare through partnerships with Assistance Dogs Australia.
What people say
PH-balanced formulas Natural ingredients Effective de-tanglers Australian-made Gentle on skin
Services
Pet Shampoos
Our pH-balanced pet shampoos use natural coconut oil bases and organic extracts to cleanse without stripping natural oils. Designed for sensitive skin, these soap-free formulas prevent irritation while maintaining coat health. Professional groomers and pet owners nationwide trust our shampoos for their effectiveness and gentle formulation.
Pet Colognes
Natural aqua colognes provide long-lasting, subtle fragrances using certified organic extracts. These alcohol-free sprays last up to four weeks without overwhelming pets or owners. Ideal for maintaining freshness between baths while protecting coat integrity.
Gift Packs
Curated gift packs combine our most popular products for gifting or travel purposes. Featuring shampoos, colognes, and air fresheners, these sets offer convenient solutions for pet owners. Each pack maintains our commitment to natural ingredients and pet wellness.
Natural Treats
100% Australian prime beef liver and chicken breast treats provide healthy rewards for dogs. These human-grade snacks complement our grooming products for holistic pet care. Sourced ethically and prepared to strict quality standards.
Coat Care
Specialised coat care products include de-tanglers, glossers, and conditioners for maintaining healthy fur. Formulated to address matting and dryness, these treatments ensure smooth, glossy coats. Used by professionals and pet owners for daily maintenance.
People
Sarah
Co-Founder
Co-founded Smiley Dog in 2008 with Eva, leveraging 30 years of combined pet product manufacturing experience. Passionate about natural pet care solutions and animal welfare advocacy.
Eva
Co-Founder
Launched Smiley Dog with Sarah in 2008, focusing on creating safe, effective grooming products for dogs. Committed to Australian manufacturing standards and environmental sustainability initiatives.
Questions
Are Smiley Dog products suitable for sensitive skin?
Yes, all our products are pH-balanced and formulated specifically for animal skin to prevent irritation.
Do you offer wholesale pricing for retailers?
Yes, we provide wholesale accounts for pet stores and professional groomers. Contact us for details.
Are your products environmentally friendly?
Our biodegradable formulas use coconut oil bases and recyclable packaging to support sustainability.
Do you ship Australia-wide?
Yes, we deliver to all Australian locations through our online store and wholesale channels.
What payment methods do you accept?
We accept bank transfers, PayPal, Visa, and MasterCard for online purchases.
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