Business Details
20 Years
experience
Your Trusted Website Design Partner in Mandurah
Boltblue Web & Marketing was founded in 2006 with a clear mission: to deliver measurable results through high-conversion websites, Google Ads, and SEO strategies. Our approach focuses on building revenue-driving digital solutions tailored to local service businesses. With over 500 successful website builds across Australia, we specialise in creating predictable lead-generation systems that combine technical excellence with strategic positioning. Our team of senior professionals, including conversion specialist Ben Wendel and senior web designer Lucky One, prioritises client success through transparency, innovation, and results-driven methodologies.We operate on core values of independence, trust, and continuous improvement, ensuring every project delivers at least a 4:1 return on investment. Unlike traditional agencies, we avoid long-term contracts, instead empowering clients with tools and knowledge to sustain growth independently. Our technical framework, refined over 19 years, guarantees fast-loading, secure websites optimised for Core Web Vitals and structured schema integration.
Services
Lead Generation Websites
Google Ads Management
Search Engine Optimisation
Website Redesign
Digital Marketing Strategy
Details
- Year established: 2006
Highlights and features
- We guarantee a minimum 4:1 return on investment for every website
- Our senior team has built 500+ revenue-driving websites since 2006
- No monthly retainers or lock-in contracts required
- We provide free DIY playbooks for self-implementation
- Our framework is proven across 15+ industries including plumbing, solar, and healthcare
What people say
10x revenue growth
So many leads
Paid for itself in 2 months
High-conversion websites
Expert Google Ads
Services
Lead Generation Websites
Our high-conversion websites are designed to transform visitors into qualified leads. Built with speed, clarity, and conversion in mind, these sites use proven frameworks that have delivered 4:1 ROI across 500+ builds. Each website incorporates suburb-level targeting, on-page SEO, and structured pathways that guide prospects through the sales funnel. Clients report immediate lead increases, with many doubling their enquiries within days of launch.
Google Ads Management
We create lean, high-intent Google Ads campaigns that deliver measurable results. Our approach focuses on keyword research, ad group structure, and bidding strategies that maximise conversions while minimising waste. Unlike traditional agencies, we avoid monthly retainers and instead teach clients how to manage campaigns independently. Every account is structured for transparency, with clear tracking that shows exactly which keywords generate qualified leads and sales.
Search Engine Optimisation
Our SEO strategy builds technical excellence into every website from day one. We focus on on-page optimisation, content structure, and local search signals that help businesses rank naturally. Unlike agencies that sell long-term retainers, we prioritise foundational work that delivers lasting results. Clients receive quarterly reviews and targeted updates to maintain visibility as search algorithms evolve, ensuring sustained organic lead generation.
Website Redesign
We rebuild underperforming websites into lead-generation machines. Our process replaces outdated designs with streamlined interfaces that capture attention in seconds. Every redesign includes speed optimisations, mobile responsiveness, and conversion-focused layouts. The result is a modern website that filters out low-value enquiries while making it effortless for high-intent prospects to request quotes or book services.
Digital Marketing Strategy
We develop custom marketing strategies that align with business goals and budget constraints. Our approach combines website performance, paid advertising, and organic growth tactics into cohesive plans. Clients receive clear roadmaps showing how to achieve specific lead targets, with options for self-implementation or targeted support. Every strategy is built around measurable outcomes rather than vanity metrics.
People
Ben Wendel
Director
Marketing expert with 18 years experience. Leads strategy for all client projects. Specialises in conversion rate optimisation and digital marketing systems.
Lucky One
Senior Web Designer
Senior web designer responsible for visual design and technical implementation. Ensures every website combines aesthetic appeal with lead-generation functionality.
Micayla Perry
Account Manager
Client liaison and project coordinator. Manages communication between clients and development teams to ensure timely delivery of marketing solutions.
Annisa Mulya
Website Implementation
Website development specialist. Implements technical features and ensures smooth deployment of all digital marketing projects.
Jane Clark
Business Support
Strategic business support specialist. Assists with operational planning and long-term growth strategy development.
Questions
How long does it take to see results from a new website?
Most clients see increased leads within days of launch. Established businesses with existing traffic often double their leads immediately, while new websites typically show growth within 3-5 months.
Do you work with businesses outside Australia?
Our primary focus is Australian service businesses. We've successfully delivered projects for clients in New Zealand and select international markets with local service offerings.
What happens if my website doesn't achieve the 4:1 ROI guarantee?
We model ROI before starting any project. If results don't meet our guarantee, we'll pause billing and work to fix the issue. In rare cases, we'll refund payments and part ways amicably.
Can you update my existing website instead of rebuilding?
In most cases, rebuilding delivers better results than patching old sites. We need to ensure proper on-page SEO and conversion structures that older websites often lack.
Do you offer monthly maintenance contracts?
We don't require ongoing contracts. Most clients only need occasional updates or quarterly SEO reviews. We remain available for support but don't lock clients into monthly fees.
How do you handle content creation for new websites?
Our team writes all website copy and handles content structure. Clients simply provide photos of their work and basic business information to get started.
Reviews (6)
Alan Evans
Oct 04, 2019
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I have used Ben for the last five years. Ben has designed all my cafe menus and advertising posters. I simply give Ben a general theme and the menu and leave it to Ben. He always comes up with some innovative ideas on time and in budget. I would highly recommend Ben and his team at Boltblue.
Renae Unwin
Dec 03, 2018
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Our experience with Boltblue Web and Marketing was fantastic. Ben is reliable, professional, extremely knowledgeable and always went out of his way to help us when needed. Questions were always answered promptly and we have referred him to others. We couldn't think of anyone who would do a better job. Will definitely use Ben and Boltblue again if the situation rises.
Louise Vella
Sep 20, 2018
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Ben made creating my website such a breeze. He did everything for me and was so so helpful, even with general advice on growing my business which I really appreciate. His services were professional, prompt and affordable. The service was amazing and he answered every single question I had. Ben helped rapidly grow my business! Thankyou so much Ben!
Stallion Products
Sep 19, 2018
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We have been using Ben for a few years now and can never fault his prompt service or attention to detail work. He has helped us recreate websites, catalogues and multiple other services. Would highly recommend to anyone who asks.
Irvin Bullbars Sales
Aug 04, 2018
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Ben has a positive impact and influence in our marketing and web experiences. We have worked together on a number of different projects including several web page and landing page designs, brochures, copy writing and social media marketing. I am impressed with the results. I particularly like when Ben is honest with me and lets me know if he has weaknesses in a certain area, so then we can work together or find another expert to assist us. Ben is an an asset to our group of companies.
Neil Haring, Irvin Bullbars
Neil Haring, Irvin Bullbars
Ellen Lynch
Jul 07, 2018
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Ben has been doing our marketing, design, social media & website for the past 2 years. He has an efficient and professional work ethic and has provided invaluable guidance and advice with regards to the direction that the business (marketing & IT) moves in the future. I would highly recommend his services to those that are looking for someone that does that "little bit extra".
