Business Details
21 Years
experience
Your Trusted Partner for Restaurant Marketing Solutions
Established in 2005, Restaurant Profits has been dedicated to transforming restaurant businesses through tailored marketing strategies. Our expertise lies in creating sustainable growth for restaurants by implementing proven systems that attract new customers and increase repeat visits. We specialise in direct marketing techniques including email campaigns, social media management, SMS marketing, and postal communications, having successfully managed over 1.3 million customer databases and sent 60 million emails annually. Our team provides comprehensive support through done-for-you marketing services, staff training programs, and one-on-one coaching to enhance sales performance and operational efficiency.With a track record of generating multi-million dollar increases in client revenue, including during challenging periods like the pandemic, we focus exclusively on delivering results that matter to restaurant owners. Our approach combines practical implementation with educational resources, including bestselling books and video courses, to empower restaurateurs with long-term success strategies.
Services
Marketing
Digital Marketing
Coaching
Books
Video Courses
Details
- Year established: 2005
Highlights and features
- We offer 12 years of restaurant marketing expertise
- Our proven strategies fill venues and increase sales
- We provide done-for-you marketing implementation
- Our staff training programs boost customer spending
- We've authored industry-leading restaurant marketing books
What people say
Transformed our business
Packed through lunches
Smartest marketers
300% profit increase
Wait listing people
Services
Marketing
Our comprehensive marketing services combine digital and traditional methods to fill restaurants with new and returning customers. We utilise email campaigns, social media management, SMS marketing, and postal communications to create consistent revenue growth for restaurant owners across Australia and internationally.
Digital Marketing
Specialising in social media marketing, we create and manage Facebook and Instagram campaigns that directly increase restaurant bookings. Our digital strategies focus on building customer databases and leveraging online platforms to maximise visibility and engagement for dining establishments.
Coaching
Our one-on-one coaching programs help restaurant owners improve profitability through strategic planning and operational improvements. We provide personalised guidance on staff management, cost reduction, and revenue generation techniques that have been proven effective across thousands of restaurants.
Books
Our bestselling books 'More Bums On Seats' and 'Selling at the Table' provide practical marketing and sales strategies for restaurant owners. These resources distil decades of industry experience into actionable steps that restaurateurs can implement immediately to improve business performance.
Video Courses
Our video training programs offer in-depth instruction on increasing customer spending and establishing profitable side businesses like cooking schools. These courses feature real-world examples from successful restaurants and provide step-by-step implementation guidance for immediate results.
People
Howard Tinker
CEO
Founder of Restaurant Profits with over 15 years' experience in restaurant marketing. Author of international bestsellers 'More Bums On Seats' and 'Selling at the Table'. Specialises in creating profitable marketing systems for restaurants through database marketing and staff training.
Questions
What specific marketing services do you offer for restaurants?
We provide comprehensive marketing services including email campaigns, social media management, SMS marketing, postal marketing, and database building strategies specifically tailored for the restaurant industry.
How can you help increase restaurant profits during slow periods?
Our proven systems help fill quiet nights through targeted marketing campaigns, database promotions, and staff training programs that increase customer spending when dining in.
Do you work with restaurants outside Australia?
Yes, we've successfully helped restaurants in New Zealand, the UK, and Asia, adapting our strategies to suit different markets while maintaining consistent profit growth for clients.
What training resources are available for restaurant staff?
We offer video courses like 'Selling at the Table' and in-house training programs that teach staff how to increase customer spending and improve overall service quality.
How do your marketing strategies differ from other agencies?
We focus exclusively on restaurant marketing with proven methods that have generated tens of millions in additional revenue, combining practical implementation with educational resources for long-term success.
Reviews (3)
Arun Bose
Sep 24, 2019
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We have own Bev and Howard from Restaurant Profits for the past 10 years. They both are excellent mentors, have always been very helpful and been there when needed. They are very professional and the team's goal is to keep our success in mind. We are very happy with their services and would recommend to all.
Greg Robson
Jan 17, 2019
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Howard and his team are not beginners, are truly seasoned hospitality professionals. They are not your typical "Marketeer", more typical Teachers. Not pushy, but good at leading...not high pressure, but very supportive in helping us achieve our own outcomes. Not full of false hopes and extravagant claims, but a great and substantial resource of tried and tested strategies to build business in the medium to long haul. I view their professional fees as a great investment that to date has shown great returns.
Centro Cbd
Jun 15, 2018
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Started with Howard just on 5 yrs now and in that time Centro CBD has gone from strength to strength where we have grown consistently with the marketing advice that Howard and his team have taught us..Such a giving person and staff... looking forward to the next 5 and beyond....Thank you Restaurant Profits
